Based on an Apple Support Discussions thread from earlier in the year, it appears as though users were able to purchase standard iTunes Gift Cards for use in the iBookstore; the new cards remove any ambiguity customers may have had about whether or not an iTunes GC would be usable in the iBookstore, and will likely be popular add-ons to those purchasing iPads as a gift.
iLounge noted yesterday that Apple has begun selling gift cards specifically for its iBookstore, offering convenient $25 and $50 options for gift givers. While existing iTunes Store gift cards can reportedly be used in the iBookstore, the new iBooks-specific cards offer a new option for those looking to focus their gifts on books as opposed to other iTunes Store content.
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